{"product_id":"new-balance-327-retro-running-sneaker-u327wpc","title":"New Balance 327 Retro Running Sneaker U327WPC","description":"\u003ch2\u003eNew Balance 327 — Archive Craft in a Fresh Palette\u003c\/h2\u003e\u003cp\u003eThe New Balance 327 in style U327WPC is the 1970s racing flat reborn in a colorway that brings new energy to one of New Balance’s most expressive silhouettes. The 327’s design language — the oversized “N”, the wavy midsole stripe, the suede and mesh layering — was drawn directly from the brand’s performance running archive, and the U327WPC palette gives that language a fresh context without changing a single letter. This is the 327 for those who want the archive in a color that feels entirely of the moment.\u003c\/p\u003e\u003ch3\u003eDesign Heritage\u003c\/h3\u003e\u003cp\u003eNew Balance’s 1970s racing flat catalog is one of the most visually compelling archives in running shoe history — a period when the brand was building serious performance footwear for serious runners, and the design vocabulary of that era was defined by bold proportions, graphic color-blocking, and the kind of functional confidence that didn’t need to perform for anyone. The 327 draws from that vocabulary and applies it to a contemporary lifestyle silhouette, retaining the oversized “N”, the wavy midsole stripe, and the retro proportions that make the shoe immediately recognizable. The U327WPC colorway adds a fresh chapter to that story.\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eUpper:\u003c\/strong\u003e Suede and mesh construction for premium texture, breathability, and the layered material aesthetic that defines the 327’s retro character\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMidsole:\u003c\/strong\u003e Foam midsole with the wavy stripe detailing inspired by New Balance’s 1970s racing flat construction\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOutsole:\u003c\/strong\u003e Durable rubber outsole with multi-directional tread for reliable grip on everyday surfaces\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBranding:\u003c\/strong\u003e Oversized “N” logo on the lateral side — the 327’s defining design element, scaled up from the original 1970s archive\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHeel:\u003c\/strong\u003e Structured heel counter for rearfoot support and a secure, comfortable fit\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLining:\u003c\/strong\u003e Breathable textile lining for all-day comfort\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eClosure:\u003c\/strong\u003e Traditional lace-up with flat laces for a clean, adjustable fit\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFit:\u003c\/strong\u003e Unisex construction across Women’s and Men’s sizing\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eProduct Specifications\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eStyle Code:\u003c\/strong\u003e U327WPC\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eModel:\u003c\/strong\u003e New Balance 327\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBrand:\u003c\/strong\u003e New Balance\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCategory:\u003c\/strong\u003e Retro Running \/ Lifestyle Sneaker\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGender:\u003c\/strong\u003e Unisex (Women’s EU 36–39 \/ Men’s EU 40–44)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eConstruction:\u003c\/strong\u003e Suede and mesh upper, foam midsole, rubber outsole\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHeritage:\u003c\/strong\u003e 1970s New Balance racing flat archive\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eSizing Guide\u003c\/h3\u003e\u003cp\u003eAvailable in Women’s EU 36–39 and Men’s EU 40–44. New Balance 327 sizing runs true to size for most foot types. The suede and mesh upper provides a comfortable, slightly relaxed fit — those seeking a more precise fit may prefer to size down half a size. Refer to the size chart for precise foot length measurements before ordering.\u003c\/p\u003e\u003ch3\u003eWhy the New Balance 327 in U327WPC?\u003c\/h3\u003e\u003cp\u003eThe 327 has always been a shoe that rewards those who look closely — the wavy midsole stripe, the suede texture, the oversized “N” that references a specific moment in running history. The U327WPC colorway gives all of that a new context: a palette that feels fresh without abandoning the archive, and versatile without being generic. Wear it with relaxed denim, a tailored coat, or technical sportswear. The 327 holds its own in every context — because it was built from a design language that was always ahead of its time.\u003c\/p\u003e","brand":"New Balance","offers":[{"title":"Female \/ 36","offer_id":50928579772668,"sku":null,"price":109.0,"currency_code":"USD","in_stock":true},{"title":"Female \/ 37","offer_id":50928579805436,"sku":null,"price":109.0,"currency_code":"USD","in_stock":true},{"title":"Female \/ 37.5","offer_id":50928579838204,"sku":null,"price":109.0,"currency_code":"USD","in_stock":true},{"title":"Female \/ 38","offer_id":50928579870972,"sku":null,"price":109.0,"currency_code":"USD","in_stock":true},{"title":"Female \/ 38.5","offer_id":50928579903740,"sku":null,"price":109.0,"currency_code":"USD","in_stock":true},{"title":"Female \/ 39","offer_id":50928579936508,"sku":null,"price":109.0,"currency_code":"USD","in_stock":true},{"title":"Male \/ 40","offer_id":50928579969276,"sku":null,"price":109.0,"currency_code":"USD","in_stock":true},{"title":"Male \/ 40.5","offer_id":50928580002044,"sku":null,"price":109.0,"currency_code":"USD","in_stock":true},{"title":"Male \/ 41.5","offer_id":50928580034812,"sku":null,"price":109.0,"currency_code":"USD","in_stock":true},{"title":"Male \/ 42","offer_id":50928580067580,"sku":null,"price":109.0,"currency_code":"USD","in_stock":true},{"title":"Male \/ 42.5","offer_id":50928580100348,"sku":null,"price":109.0,"currency_code":"USD","in_stock":true},{"title":"Male \/ 43","offer_id":50928580133116,"sku":null,"price":109.0,"currency_code":"USD","in_stock":true},{"title":"Male \/ 44","offer_id":50928580165884,"sku":null,"price":109.0,"currency_code":"USD","in_stock":true},{"title":"Male \/ 45","offer_id":50928580198652,"sku":null,"price":109.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/2175\/7948\/files\/wsxc1786131585396_0.jpg?v=1786102980","url":"https:\/\/mirovai.com\/products\/new-balance-327-retro-running-sneaker-u327wpc","provider":"Mirovai","version":"1.0","type":"link"}